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Marketing Plan 101
- The First Step(c)

How to Quickly Work Out a Marketing Plan and cost/price per unit

Work out a basic Marketing Plan and cost/price per unit that will give you a QUICK idea of what it will take to reach the goals of your financial business plan

Includes spreadsheet samples for study and workout.

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You've been thinking about starting your own business. You’ve worked out a basic business plan to see what it will take to start and operate your own business...

Now you want to work out a marketing plan to achieve the business figures you came up with in your business plan, and you want to figure out what your cost/price per unit should be.You might be saying to yourself, "I have no idea where to begin to do that".

Well, this is where the “Marketing Plan 101 – The First Step” comes to the rescue. And the most encouraging thing is that this system is QUICK and EASY to work out. You will not have to spend endless hours of strenuous calculations or have to pay someone to do it for you.

Based on yearly and monthly figures that we needed to achieve in sales in order to make the business viable, you will be able to figure out the number of units you will need to sell to achieve those figures.

You will be able to figure out the price at which you will need to sell those units in order to achieve those figures.




Hi...This is Diane Hoffmann, author of "Marketing Plan 101 – The First Step".

One of the reasons to avoid doing a business plan, is that many folks are uneasy by the prospect of such a laborious undertaking. But it need not be laborious – it should be fun. Starting and running a business should be fun and preparing to start and run a business should be fun.

The reason I wrote “The First Step” series is to put the fun into the work. First of all, as I always say with my introduction of my business plans, you don't need to have an extensive plan at the very beginning.

You just need to satisfy yourself (before doing a big plan to satisfy bankers or investors), that YOU feel comfortable starting a business. From that initial stage you can go to the next step and expand it into a full presentation format.

That is why I put together a series of “first” steps that will lead you through the process of a financial business plan.

The "Marketing Plan 101 – The First Step" will show you how to :

1) figure out how many units you will need to sell to meet those monthly dollar values

2) get an INSTANT knowledge of the sales activities required to make your projected sales income

3) find out if you can sell these numbers of products /services every week

4) analyze who will be buying these products and services that you offer

5) spread out your expected sales throughout the first months of the first year of projection

6) plan for the 3 types of selling level considerations

7) calculate the unit cost/price to cover all 3 types of selling levels

8) understand and adjust the figures to suit your own projection

9) monitor and adjust sales according to time performance

10) work out various scenarios to fit your own projection figures


Why did I write this in easy steps?

I've written a few books and I am now making a lot of my existing material available into easy to follow e-books for the convenience of busy people like yourself who want to take advantage of today's internet access.

I give seminars on starting and operating a business and it is amazing how most people who come to the seminars have no idea what it'll take to get into business or how to even get a quick vision of it.

Because they can't "see" how much money it would take, many who don't go to a seminar give up believing that it could be possible to start a business -- before they even look into it far enough to open the window of opportunities.

Or else, they think a few sales will be enough to start and carry on business only to find out later that the sales didn't even cover expenses - let alone a salary!


True fact

I know so many people who have written a book for example and put a retail price on it of $15.95 – just a nice figure picked out of the air. They start selling it and find out that there is no money to cover the cost of marketing, sales, overhead, etc.

They’ve wasted a whole year before they figure that out and then they have to start all over again, increasing the price to try and make it work. It is much harder to increase the price of a product than to decrease it.

In other words when you calculate your cost/price per unit, you make sure it covers all the expenses at the beginning. If you don’t have all those expenses yet, you can always offer a “Launching Special” of 50% discount in your first year. This makes a good start-up promotional thrust.

Then when your expenses start o mount in year 2, you drop the discount and fall back on your existing retail price.

Sales levels considerations

As part of the marketing planning, the book includes the importance of the 3 types of selling level considerations and calculation.

Most folks will only look at the Level 1 cost/price calculation. However there are two others that must be included in the calculation. Otherwise, you will find yourself short later on in the development of the business.

The next Levels 2 and 3 are necessary in order to prepare for the larger volumes of selling through distributors or affiliates. If you don’t prepare for this in advance, you will find yourself having to reinvent your whole cost/price structure.

But it’s not just a matter of “preparing” for that -- it is a planning in advance for strategic marketing.

Here is the index of what the e-book covers:

*Business plan reference, page 4

*Units to sell per month, page 5

*Who will I be sellling to? Page 6

*Monthly Projection, page 7

*Weekly Projection, page 8

*Year 2 and subsequent, page 10

*The 3 levels sales marketing consideration, page 11

*Price consideration, page 12,14,15

*Adjustments, page 13

*Price/cost per unit, page 16-17

*Closing remarks, page 18


Here's the best part...

You could never hire someone to work out this kind of plan or even buy this knowledge for the price of this product! I’m happy to say that I am able to offer all that how-to information for only $47. You just can't beat that.

You know what? Because I don't have any free bonuses to give you right now, I'll give you a 50% discount if you buy today. That means it will only cost you $23.50.

There are a lot of programs available on how to build a business plan, but I’ve never seen a product that gives you the specific focus of working out your cost/price marketing in a simple, quick and easy way. Most programs come in full, complex and difficult to follow packages that cost a lot of money which you have to buy in order to get at just that one particular module that you need right now.

But here, you want to work on your cost/price marketing right? Well, this is it. That’s what you invest in and it will give you exactly what you want.

Here's my guarantee...

Because I know this self-help product is really good (and you can email me with questions as you work on your plan) I'm willing to stand behind it and guarantee that you will be happy and satisfied with its delivery. I'll give you your money back if you're not -- just send me an email and tell me why.

You'll have a lot of fun with this easy marketing module, working out the sales figures you’ll need to meet, the cost and price of the products you’ll be selling to meet these figures, all the other considerations that you wouldn’t think about unless you had been through them, saving you tons of money and time.

So, treat yourself and expand your business horizons...

You can't lose with my 100% Money-back Guarantee.

(If this e-course does not do what it says it will, write to me using the Contact Form on my web site and tell me about it. I'll arrange for a full refund.)


Marketing Plan 101

- The First Step to Starting Your Marketing -

How to instantly understand what you’re sales are going to have to be and know what the cost and price of your product will have to be in order to meet your business plan.


Here's how to get your copy right now!

Purchase online through ClickBank by secure server.

You will receive your PDF e-book as soon as your order is processed.

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Sincerely yours,


Diane M. Hoffmann
President
Hoffmann-Rondeau Communications Inc.

P.S.: Don't put it off. Now is the time. If you really, really want to start your business, this is the place to begin -- THE FIRST STEP. Start now. You'll be ready!



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